Our experience in the charities and not for profit sector

It is about harnessing our many years of experience and making this expertise available for our portfolio of clients.

Strategic thinking and management is something we relish. Many clients talk strategy; however some have no understanding of what strategic planning and implementation is all about. We have the complete package of skills and experience to realise your goals.

  • Full campaign development and implementation.

  • Planning, scheduling, placement and reviewing.

  • Complete development including articulation to all collateral.

  • Web, e-commerce, micro-sites, social.

  • Electronic, digital and print campaigns.

  • Television, radio and cinema creative development, production and placement.

  • Consumer demographic analysis, brand auditing, market activity, competitor analysis, quantitative and qualitative research, summary and findings reporting.

  • Full services, nationwide.

  • Brand/product development and placement into appropriate sector. Competitor analysis, strategic planning, and marketplace positioning.

and this is how we do it…

1

We get to know you - really get to know you.  What makes you tick, what motivates you and why you are important to stakeholder groups. 

With the help of your team immerse ourselves in your organisation and help you define your primary needs and goals.

2

We develop an Action Plan that can take many forms and structures in relation to the primary needs and goals defined.

This Plan will explore what is possible, the investment required and how we go about the task.

3

Collectively we work with your team to take your message - and it’s the right message - to your audience and inspire them to make whatever actions we ask of them. 

Charities hitting funding targets

4

We stick with you and go the distance - again ‘talk is cheap ‘- what most organisations need is tactical activations that work hard for every dollar that is invested and the expertise to make these campaigns effective and cut through to the very stakeholders that will respond.

We work with a highly skilled group of specialist suppliers and contributors.

It is our belief that all clients are unique, therefore we choose to commission specialist suppliers that fit our clients’ requirements.

  • We work with a wide variety of print and production companies including specialists in all forms of traditional and digital print reproduction. We manage the relationships with our print suppliers and organise briefing meetings with the suppliers as well as quality control and press-passes as necessary.

  • Again we work with various companies, which we select to fit with our individual clients’ needs and requirements.

  • We work with several digital and web specialists for the production and ongoing technical management of client websites and digital needs. We have developed a sound body of experience in the digital arena based on research and design collaboration. We also build website in-house using template sites as suit each clients needs.

  • We have an impressive portfolio of specialist contributors such as copywriters, photographers, TV production companies and freelance creatives and production specialists.

  • As an independent media buyer we work with our media partners to develop and implement the most cost-effective, astute and high-performing solutions. We demand the latest research and analysis to support our buying propositions. We also work in collaboration with one of Christchurch’s largest and most experienced media buying companies.

    All of our external supplier relationships are built around clear communication, project parameters, inclusion in the process, regular reviews and timely payment. We expect our suppliers to perform and we respect their performance by paying on time. A complete schedule of our suppliers, contractors and partners is available upon request.

Showing charities how they can fundraise and attract sponsors

The great news is that our collective experience in this sector is well over ten years and we call on significant learning from working with some of the largest charities - both local and national - to get the most out of every investment in marketing which once engaged will pay for itself many times over. This is not theoretical - we have the mileage under our belts to prove it.

Fundraising Solutions strongest assets are its people and the skills they bring to the table. As a result, our clients have the benefit of working alongside professionals who are passionate, caring, and motivated to succeed.

The Team has a wealth of experience not only in the not-for-profit sector but in Private, Corporate, Education and Community sectors. With a variety of expertise in Marketing, Advertising, PR, Media, Sponsorship and Relationship Management.

Our values…

When you work with us you will find us to be engaging, refreshing and stimulating.

Fundraising Solution is a  values-based organisation that is passionate about the New Zealand Not for Profit Community and believe that success is driven by working with great people.

EMPOWERMENT

We motivate our community to help deliver outcomes.

RESPECT

We treat everyone with respect.

ETHICS

We are open, flexible, professional and honest in everything we do.

COMMUNITY

The community is at the heart of what we do.

SUSTAINABILITY

Focusing on long term success for future generations

A few thoughts from clients…

  • We have been working with Gail Anderson Creative over the last 12 months to promote Proactive Drive Charitable Trust and raise our public profile. This process has been very effective and the lift in our marketing professionalism and brand reach has been beyond our expectations in every way. If you want someone who really understands the not-for-profit sector and want positive outcomes, then this is where you get them. Gail’s enthusiasm and professional approach has been of great value to Proactive Drive Charitable Trust

    Tim Hartnell, General Manager, Proactive Drive Charitable Trust